What is the new name of Toro Rosso?
Thus, they became scuderia alphatauri and retired the scuderia toro rosso moniker after fourteen years. The team’s involvement in formula one started in the 1985 season when they first competed as minardi. The team has been owned by red bull gmbh since the 2006 season. Since 2005, he has been an advisor to all formula one teams owned by red bull, including red bull racing (2005–present) and its sister team, racing bulls (2024–present).
Why did they change the name from Toro Rosso?
The team changed its name to Scuderia AlphaTauri in 2020 to promote parent company Red Bull’s fashion label of the same name. Why has AlphaTauri changed its name? After four years, the strategy of running the team as a mobile advertising hoarding for Red Bull’s fashion brand AlphaTauri has been abandoned, with suggestions that it has proved ineffective at driving sales of clothing, while requiring hefty investment.
Does Toro Rosso still exist?
Known as Scuderia Toro Rosso from 2006 to 2019 and Scuderia AlphaTauri from 2020 to 2023, the team was rebranded to RB for the 2024 season, and then switched to Racing Bulls in 2025. The current CEO is Peter Bayer, and the team principal is Alan Permane. Thus, they became Scuderia AlphaTauri and retired the Scuderia Toro Rosso moniker after fourteen years. The team’s involvement in Formula One started in the 1985 season when they first competed as Minardi. The team has been owned by Red Bull GmbH since the 2006 season.