What champagne do F1 winners get?
Now, as the sport celebrates its 75th anniversary, the top three drivers and the winning team will toast their success on the podium with Moët & Chandon, with the champagne experts also taking on the role of title partner of the Formula 1 Moët & Chandon Belgian Grand Prix 2025. As Formula 1 and LVMH begin their historic 10-year Global Partnership, the iconic luxury champagne brand Moët & Chandon will return as the Official Champagne of Formula 1, bringing the sport together in celebrating every victory.A bottle of Moet is a luxurious and thoughtful gift that can be given for any occasion. Moet & Chandon is a well-known Champagne brand producing high-quality Champagne for over 277 years. The brand is known for its innovative marketing strategies and impressive taste, making it a popular gift-giving choice.Moët & Chandon became the first official champagne supplier to Formula One in 1966. Ferrari Trento has been the official champagne supplier since 2021. The tradition of receiving champagne on the Formula One podium started at the 1950 French Grand Prix.
Why does F1 use Ferrari champagne?
Traditionally, the sport was always linked to Champagne, Lunelli said. Choosing us was a big step and innovation for them. Since then, Ferrari Trento has been featured prominently on the podium during each Grand Prix. Viewers can even watch a bottle cam showing drivers dousing each other in sparkling wine. For over a century, Ferrari has made some of Italy’s finest ‘Metodo Classico’ sparkling wines in the Trento DOC. Their enduring reputation for quality, stemming from meticulous grape selection and state-of-the-art winemaking, has ensured that they remain a reference point for the category today.Founded in 1902 by Giulio Ferrari and owned by the Lunelli family since 1952, Ferrari Trento is Italy’s most-awarded sparkling wine.Italy’s most awarded sparkling wines Wine Spectator, the international wine bible, defines Ferrari as “the finest, oldest and most celebrated producer of Metodo Classico sparklers (…) which creates vintage wines that compare happily with the most prestigious and expensive bottles from Champagne”.For over a century, Ferrari has made some of Italy’s finest ‘Metodo Classico’ sparkling wines in the Trento DOC. Their enduring reputation for quality, stemming from meticulous grape selection and state-of-the-art winemaking, has ensured that they remain a reference point for the category today.