Who does Santander sponsor?
Santander announced today a new sponsorship with the Formula 1 team Williams Racing. The bank will become an official partner of the team starting from the 2025 season. This multi-year agreement will complement the overall F1 sponsorship, as Santander will also become the official retail banking partner of F1 in 2025. Official partner of Formula 1® Santander is also Official Retail Banking Partner of Formula 1® since the beginning of 2025. This partnership reinforces the bank’s visibility within its main markets, showcasing the Santander and Openbank brands.A primary goal of the deal is to increase Santander’s brand visibility in the US. The Williams Racing Formula 1 (F1) motor racing team has announced a new multi-year partnership with Spanish bank Santander that will begin in 2025.Context: Details around the partnership are scarce so far, but it comes days after Ferrari confirmed their partnership with Santander would end on 31st December. The Spanish banking group signed a three-year deal with the Italian motorsport outfit in December 2021, reportedly worth US$60 million annually.While Santander opted to leave Ferrari, the Spanish bank will become an official partner of F1 itself from next season.
Is Santander a Ferrari sponsor?
Banco Santander is a proud contributor to that goal as Scuderia Ferrari’s sponsor. Together with Formula One Management (FOM) we find in technology the best ally for this mission. Achieving a sustainable model based on Net Zero carbon emissions requires innovation. Santander’s relationship with F1 goes way back. Since 2006, we’ve sponsored races, teams like Scuderia Ferrari and McLaren, and drivers such as Fernando Alonso, Lewis Hamilton and Carlos Sainz.Ferrari has revealed UniCredit as new sponsor from the 2025 F1 season, replacing the Sponsorship with Santander. It’s great to see an. ItalianBrand collaborating with an Italian Racing Team for a multi year collaboration.
How much does Santander pay Ferrari?
Ferrari reunited with Santander courtesy of a three-year deal signed in December 2021 reportedly worth US$60 million annually. The Spanish banking group was previously a sponsor of the Italian motorsport outfit from 2010 to 2017, before embarking on a new partnership with European soccer’s Uefa Champions League. Santander has chosen to join up with Williams after opting not to renew its Ferrari deal which officially expires at the end of 2024. This sees the bank follow the same path taken by Spanish driver Carlos Sainz, who will drive for Williams next season alongside Alex Albon.